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`Food For Good`, CSR initiative by Pizza Corner

Released on: June 11, 2008, 4:43 am

Press Release Author: Brand-Comm

Industry: Food & Beverage

Press Release Summary: “Food For Good” programme, Pizza Corner, a speciality food
service brand from Geneva based Global Franchise Architects (GFA), opened term
deposits of Rs. 1 lakh each for 6 lucky children. This money will go towards their
higher education.

Press Release Body: Six underprivileged children from Bosco Yuva Kendra, the
Bangalore-based NGO for street children, were given the opportunity of a lifetime
today. The smiles on the faces of these children won’t be soon forgotten. As a part
of their “Food For Good” programme, Pizza Corner, a speciality food service brand
from Geneva based Global Franchise Architects (GFA), opened term deposits of Rs. 1
lakh each for 6 lucky children. This money will go towards their higher education.

“As part of Pizza Corner’s Food For Good programme, we ensure a part of the money
earned from every pizza goes into a fund for under privileged children. We launched
this endeavour in 1998 and since then along with Bosco, we have identified deserving
children every year. These children have had term deposits for Rs. 1 lakh opened in
their names. These term deposits help fund their higher education after they have
successfully passed their tenth standard examinations” says Joseph Cherian, Managing
Director, Global Franchise Architects.

The smiles on the faces of Appu M, Suresh C, Keshava S M, Laxman D, Sathosh Kumar S,
Manjunatha A., the six children from Bosco Yuva Kendra, continued long after they
were given their cheques. Joining in on the festivities were 20 other children from
Bosco as well as Shankar, a previous recipient of the award in 2003. Since then he
has successfully completed his PUC and is studying for his B.Com. Present on this
occasion, he was testimony to the fact that corporate social responsibility can make
a difference to lives.

Speaking about his experience, Shankar said, “I’m thankful to Pizza Corner and Bosco
for giving me this opportunity to follow my dreams. I never thought I would be where
I am today.”

The event was followed by a talent show by the Bosco kids, after which they relaxed
and were entertained with a magic show and interactive games.

“At Pizza Corner, we really do believe in making a difference - which is why each of
our outlets organizes community welfare activities, traffic handling near schools,
distribution of toys and clothes among the underprivileged. Because it is about more
than just Corporate Social Responsibility, it is about what we owe society,” Added
Joseph Cherian.


Web Site: http://www.brand-comm.com

Contact Details: # 68, 1st Floor, Transpade Towers,
Jyothi Nivas College Road, Koramangala,
Bangalore – 560 095
Telephone: 91(80)25539369 / 258 Fax:91(80)25520491

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