Released on = July 31, 2007, 9:39 am

Press Release Author = SalesDog.com

Industry = Marketing

Press Release Summary = Top Dog Sales Secrets is a new book that teaches anyone who
sells vital new skills. Edited by SalesDog.com Founder Michael Dalton Johnson, Top
Dog Sales Secrets serves up the selling secrets of 50 renowned sales wizards in
doggie-treat-sized bites designed to supercharge sales performance.

Press Release Body = Top Dog Sales Secrets (http://www.salesdog.com) is a new book
that teaches anyone who sells vital new skills. Edited by SalesDog.com Founder
Michael Dalton Johnson, Top Dog Sales Secrets serves up the selling secrets of 50
renowned sales wizards in doggie-treat-sized bites designed to supercharge sales
performance.

\"Selling isn\'t rocket science. It\'s harder,\" says Johnson. \"It takes a keen
knowledge of human behavior and motivations to succeed. A salesperson can learn more
from Top Dog Sales Secrets (http://www.salesdog.com) than through ten years of trial
and error on the job,\" Johnson adds.

\"With Top Dog Sales Secrets (http://www.salesdog.com) salespeople will find tips for
increasing their earnings by making \'naked\' sales calls and saying \'no\' instead of
\'yes.\' They\'ll learn the secrets of negotiating deals without cutting price, leaving
voice messages that always get returned, and unique ways to break through the voice
mail barrier,\" Johnson adds.

\"We\'ve assembled an all-star lineup,\" says Johnson. Authors contributing to Top Dog
Sales Secrets (http://www.salesdog.com) include Dr. Tony Alessandra, chairman of
BrainX.com, president of the Assessment Business Center and author of 14 books in 17
languages; Ed Brodow, who earned the title \"King of the Negotiators\" with his
bestsellers Negotiation Boot Camp and Beating the Success Trap; bestselling author
and former college football coach Bill Brooks, whose Brooks Group consultancy firm
counts IBM, Microsoft, Hewlett-Packard, Ford, Bank of America, Mobil, and Home Depot
among its clients; and Speaker Hall of Fame member Roger Dawson, named \'\'America\'s
Premier Business Negotiator\'\' by Success Magazine, the author of nine bestselling
books.

Other big-league experts include Jill Konrath, author of the business-reviewer
acclaimed Selling To Big Companies; bestselling author Linda Richardson, author of
The Sales Success Handbook and eight other books, founder and president of
richardson.com; and Master Certified Coach Keith Rosen of Profit Builders, who
authored bestsellers Time Management For Sales Professionals and Coaching
Salespeople into Sales Champions.

The $24.95 volume can be ordered directly from the publisher
(http://www.salesdog.com) or from Amazon.com
(http://www.amazon.com/Top-Dog-Sales-Secrets-Skyrocket/dp/1934346144/ref

Web Site = http://www.salesdog.com

Contact Details = SalesDog.com
Contact: Tina LoSasso
2701 Loker Ave West Ste 148
Carlsbad CA 92010
760-476-3700
editor@salesdog.com